«Civil society organizations and think tanks all around
the world are producing expert analysis of government budgets, campaigning on
issues related to public finance and service delivery, and calling out
governments for their management of public money. Such work is deeply relevant
to the lives of everyday citizens and can be the impetus for hard-hitting
stories in the media.
But how do we turn what is often
complex, technical information into compelling stories that capture the public’s
imagination?Aimed at both civil society practitioners and journalists, this
webinar will explore what makes a good budget story.
We will discuss:
- How do journalists think? What makes the public sit up and take notice?
- What tools are available to better present budget information? How can we make budget stories more relatable to people’s everyday lives?
- What are some examples of stories that have made headlines? Why did they make such a splash?»
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